Torrie posted another behind the scenes photo from the Phenix shoot on her Instagram: “Poof! #ash #ashbyphenix #hairproducts #vavavoom #coolestbottle #instantfluff! More exclusive BTS pix from my #AshbyPhenix @PhenixSalon photo shoot are on my one and only Facebook page! xoxo”

She also posted photos on FB: “So much fun today! Proud to be a part of the Phenix Salon Suites family!”

The Phenix Salon Suites Facebook page added some new photos from the shoot as well! “The Phenix team shot product videos today (March 2nd) in Colorado. These videos mark the first of several informational videos that will (the text is cut off). In one of the photos, Robert Edick, International Artistic Director for Phenix, styles Torrie Wilson’s hair in preparation for the filming the introductions. In another photo, the Phenix Team is doing their best Charlie’s Angels imitation on set. From right to left: Christal Ransom from CoverUpGirlz, Celebrity Spokesperson Torrie Wilson, Phenix Founder Gina Rivera and Phenix Director of Public Relations & National Events. In another photo, Celebrity Spokesperson Torrie Wilson with Phenix International Artistic Director, Robert Edick. In another photo, Torrie Wilson is working with the Phenix team in preparation for the shoot. In another photo, Phenix Founder Gina Rivera adds final touches to Wilson’s hair. In another photo Celebrity Spokesperson Torrie Wilson gets ready to introduce the new product line.

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+ GALLERY: Photoshoots & Studios > Professional Studios > Phenix Salon 2013-2014